Is it possible to only do things that bring you joy?

In this ever-increasingly fractionalized and polarized world, joy is popping up as an antidote everywhere you turn. See the (debatably) magical Marie Kondo, for starters. It’s an amazing time to get your joy jam on and get the most out of every second you spend spinning on this giant rotating orb.

As someone who spent many years basing most of my decisions and actions on if they would bring me joy, I’ll tell you that it’s a spectacular, and extremely problematic, way to live.

About three years ago, my business was humming along and my dad was gently and honorably breathing his last breaths. His death made me think more deeply about my life. I decided to go away for a couple days and take stock of where I existed in the world.

I rented a little farmhouse Airbnb in Wisconsin and walked the woods for a couple days. I created a list of things that brought me joy, and committed to do more of them. The result was immediate: a more fulfilled life, and a more depleted bank account. It was a tradeoff I was more than willing to make. I taught, learned, and mentored. I wrote a book. I taught and mentored some more. I spent more time with my family and walked my dog a lot, too. I was only doing things that brought me joy.  

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As you might imagine, most of that joyful activity was immensely emotionally rewarding. Financially? Not so much. The part of my business where people actually paid me shriveled. So I challenged myself to make more money. I got back to business and focused and hustled and righted the ship. But when that ship sailed, it left a lot of joy on the shore.

So what to do? I still wanted as much joy in my life as much as I could get. Where’s the balance?   The answer, of course, was on Facebook. 

I recently asked the question to my Facebook friends: Is it possible to only do things that bring you joy?  Not surprisingly, there were many No’s, with people recounting the menial tasks of life—laundry, dirty dishes, commuting, doctor appointments. Where’s the joy in that?

Ah, that’s where the Yes’s come in.

These were the people who acknowledge the dishes and traffic, but who also know that joy is something bigger than what we do. For example: “Yes, if one learns how to find joy in all things. In other words, the joy has to emanate from the doer, not the task.” And “Joy exists according to the person perceiving it.”

Experiencing joy is about how you see life, not what you have or do.

One person who had faced a serious sickness talked about how she sees life differently now. “I take joy in picking up my dog’s poop, because I still can, and while I’m still at it, I notice the fresh air, and some rabbit crossing the sidewalk, and a guy selling churros…and while I tie that stinky bag, I am joyful in being alive.”

Living a life full of joy doesn’t mean only doing joyful things. If you can find joy not in the things you do but in the way you are, you can find joy in anything. And you’ll be on your way to living a life full of joyful things.

Good luck. I’m going to walk my dog.

Is "Do what you love and the money will follow" really true?

Alice Waters’ culinary empire started with duck and olives.

It was the first meal she served at Chez Panisse in 1971, at the wonderfully ridiculous price of $3.99.

I heard her tell her story on the always awesome How I Built This podcast. She had no business plan and no clue how to open a restaurant, so she just started cooking. That, she knew how to do. She also waited tables on the side to make money, so she could take time to experiment in the kitchen.

She had financial backers, although none of them expected to make a profit. They just liked food.

Now, at her internationally known restaurant, she has two main chefs and they both work three days and get paid for five. That way, not only do they both get time off, but they can take time to recharge their creative brains and come up with new ideas.


Alice Waters did what she loved from the start and succeeded. But that’s not what was the key to her success. Or mine.

I started my marketing consultancy in January 2009. 10 years later, the economic meltdown of 2008-09 somehow doesn’t seem as bad. But it was a bad time, stained by a truly shitty economy. A lot of people lost their jobs. 818,000 in December 2008, when I lost mine.

Some of them, like me, started new businesses. I had no formal business training. and maybe a few little crumbs of business knowledge. “Clueless” would be overstating my level of preparedness. But here I am, over 10 years later, having succeeded with lots of help and support from smart and generous people, and having learned a lot on my own.

Since I’m a writer, I wrote a book about it, called The Worst Business Model in the World: A New Kind of Guide for a New Kind of Entrepreneur. At the core of the book is  the five strategies that helped me survive, and whether she knew it, they helped Alice Waters too.

The first one is called Trust Yourself. It sounds easy. It sounds intuitive. But it’s really hard. And insanely important. Go ask Alice. Or Lara Merriken of LARABAR. Or Niraj Shah and Steve Conine of Wayfair.

When you trust yourself you can try new things, which leads to new ideas. New ideas are the lifeblood of any business. Alice Waters credits the longevity of Chez Panisse with constant innovation, and I can relate. In the past year I’ve developed a Professional Coaching practice, helping entrepreneurs get unstuck from the things that are holding them back and achieve their goals, however big or small.

New ideas stoke the soul and feed the brain. And they fill the wallet too.

So yes, do what you love. But also constantly change. And then, the money will surely follow.